Report 6 – As the weight of the global economy shifts from West to East, the luxury market is facing a tremendous paradigm shift.

Many look to China as the key driver for the surge of wealth in Asia, but the region’s next powerhouse is Southeast Asia. With a rising middle class and some of the world’s fastest growing economies, plus a young, digitally-savvy population, Southeast Asian consumers are quickly becoming a force to be reckoned with.

The time to pay attention to this booming group is now.

In this report commissioned by JUNK Desk, we take an in-depth look at what luxury means to those who call this region home.